Director: Juraj Mráz
Commercial for the company Domotron. The challenge was to bring life into household using new smart-home solution presented on the technology conference Web Summit in 2019. Our collaboration with Pragmatig creative team has led us to approach the product with an emotional connection. We wanted bring the audience to think of the artificial intelligence in their household not as of an enemy or violator of their freedom, but rather as of a faithful and reliable companion, who always brings forward the best memories.